Information Systems Management(ISM) has added Microsoft Dynamics CRM to its product portfolio, effectively rounding out their lineup of CRM software options which also include Sage ACT!, Sage CRM, and Sage SalesLogix CRM.

ISM’s move coincides with recent acquisitions made by Microsoft that will add marketing automation and social media integration to the Dynamics CRM platform.

“Giving customers and prospects another CRM option - especially when it’s a market leader - was the right thing to do. It strengthens our position as a trusted advisor and supports our goal of delivering technology solutions that service our clients’ entire business - from sales and marketing in the front office to accounting and operations in the back office,” said ISM’s vice president of sales and marketing Robert Fierros. “ISM is traditionally recognized for our expertise with accounting and ERP applications, but we want people to know that we’ve always been more than that. Positioning ourselves as a complete, end-to-end technology solutions provider is essential for us. Adding Microsoft Dynamics CRM is like shouting out loud to the world that ISM has the right technologies, IT services, and expertise to meet the needs of your entire organization - front to back.”

ISM firm also recently made additions to its ERP offerings in signing on as a NetSuite partner. Their product portfolio also includes Sage 100 and 500 ERP as well as ERP X3.