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Tuesday, September 20, 2011

12:15 PM - 12:40 PM
Track: QuickBooks/Software View Track

FINANCE AUTOMATION 101 (2)

Adam Neary Founder & CEO, PROFITABLY

 

The VP of Sales has Salesforce.com.  The VP of Marketing has Hubspot.  The VP of Operations has project planning software and resource allocation software.  It seems everyone in the company is getting supercharged with automation and powerful analytics except the VP of Finance.  While his or her peers are sailing along in the cloud, CFOs and VPs of Finance are still stuck grinding out clunky forecast models in Excel.   The landscape, however, is rapidly shifting.  QuickBooks is now in the cloud, and there are tons of exciting new entrants into the finance automation software space. This session will cover how leading companies are  bringing profitably analytics, cash management, budgeting and forecasting and benchmarking into the cloud to make their lives  easier.  We will also discuss  the role accountants and bookkeepers  play in this new space.

 

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