Laura Kucera has joined Friedman LLP as its new chief marketing officer.

Kucera will oversee the marketing, communication and business development efforts of the firm. She has more than 15 years of experience and has hands-on knowledge the financial services, health care, technology, manufacturing, retail, media, real estate and the hospitality industry.

Prior to joining Friedman, Kucera was the marketing director at Grant Thornton's National Financial Services and Capital Markets practices. 

Kucera is an active member and former panelist of the New York Chapter of the Association for Accounting Marketing, and a member of the Marketing and Communications Council for the Business Council of Westchester.

Kucera earned a B.A. in Psychology from Manhattanville College and an MBA, concentrating in Marketing, from Iona College.