Intuit has introduced a light-hearted online rock-and-roll jingle generator for small businesses, featuring an Austin Powers look-alike named Tommy Silk.
The company's Jingle Generator site is aimed at users of its QuickBooks accounting package, but is open to anyone who wants to create a fun little rock jingle. At the site, a purportedly "legendary" '80's record producer and music mogul sits behind a recording control console offering encouragement in a faux English accent to small business owners who want to create a catchy tune to promote their companies.
Users select a type of business and fill in the company name and contact information. The site then shows a rock band performing the jingle in Silk's recording studio, singing lyrics for accounting firms such as, "I just wanna crunch your numbers today" (to the tune of the Outfield's "I don't want to lose your love tonight").
Users can download the jingle to use on their own Web sites, or as a mobile phone ring tone or a voice mail greeting for their business. As a bonus, the site also offers a free starter version of the QuickBooks software.