sascommunications360.com/blog/

The Real SAS blog offers "honest insight" into the profession with a social media, marketing, and public relations angle. Updates include T&A news and trends, as well as general shout outs to individuals and services that provide value to the profession. Chief SASmouth is Kristy Short, SAS Communications principal, with "wicked creative prose and peppered with an ample dose of humor." Also links to other sources of interest to CPAs and tax and accounting vendors. "The majority of my marketing and public relations experience was acquired within the accounting profession, so it was the perfect marriage," says Short, who plans to eventually invite outside writers to participate.

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