Sales and Marketing

July 26, 2019 2:40 PM
Before you decide to go it alone when it comes to your website maintenance, consider what that entails
4 Min Read
July 23, 2019 9:00 AM
LinkedIn added a new feature Tuesday for freelancers and small businesses to market services such as accounting and tax preparation.
1 Min Read
July 16, 2019 12:14 PM
No matter how small or niche-oriented your accounting practice is, a high-quality website is essential.
3 Min Read
July 9, 2019 3:22 PM
Accountants can promote their practices and create customized marketing videos, brochures and blog content.
1 Min Read
July 1, 2019 2:06 PM
The groups will allow members to develop ideas, get advice, collaborate, and share best practices.
1 Min Read
June 13, 2019 6:05 PM
Does your firm need a brand tune-up?
5 Min Read
June 12, 2019 11:45 AM
To garner a return on your firm’s content, it must be picked up by search engines, then viewed and acted on by readers.
3 Min Read
The old model of the lone-wolf extrovert who drums up business single-handedly is changing, with roles for more and more members of the firm in business development, says Sarah Dobek of Inovautus Consulting.
1 Min Read
May 27, 2019 9:49 AM
With tax season over, practitioners can start sprucing up their web site to help draw in next season's clients.
1 Min Read