San Francisco (Nov. 14, 2003) -- Stonefield Josephson, a 100-person CPA and advisory firm here, has kicked off the first phase of a new advertising campaign designed to heighten regional awareness of the firm in Northern California markets as well as attract potential merger candidates.

The campaign, featuring the firm’s tagline, “We Pay Attention,” is slated to run in local business publications through January.

Chief marketing officer Lynn Noella said a more comprehensive media buy is planned for the remainder of 2004.

Stonefield Josephson has offices in San Francisco, Walnut Creek, Santa Monica and Irvine, Calif.

-- WebCPA staff

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