FIRMS' TECH BUDGETS SLOW
Hutchinson, Kansas/Minneapolis -- Almost two thirds, or 61 percent, of accounting firms will keep their technology budgets unchanged from last year, according to a new survey. As reported in the 2014 Accounting Firm Operations and Technology Survey, only 31 percent of responding firms plan to increase their tech budgets this year. The results vary depending on firm size, however, with only 17 percent of sole practitioners planning an increase, but 34 percent, 41 percent and 42 percent of small, midsized and large firms, respectively, planning to grow their budgets in this area.
ADAPTIVE PLANNING REBRANDS
Palo Alto, Calif. -- Cloud-based business and financial analytics software provider Adaptive Planning announced a rebranding that will include a name change to Adaptive Insights. The rebranding will also focus on the 11-year-old SaaS company's broad product suite of integrated corporate performance management and business intelligence offerings, while looking to expand its customer base.
FRESHBOOKS PAIRS WITH ZENPAYROLL
Toronto -- Cloud accounting provider FreshBooks has partnered with cloud payroll service ZenPayroll, aiming at providing a joint service to small-business owners and sole proprietors. The deal marks FreshBooks' first official integration with a payroll service provider.
ZOHO REVAMPS SOFTWARE
Pleasanton, Calif. -- Zoho has refreshed its Zoho Books online accounting software for small businesses, with a new user interface and more than 100 new features, along with new mobile apps for Apple iOS, Google Android and Microsoft Windows devices. The redesign includes analytics features that are available through an online dashboard to answer key questions about business performance and cash flow. The banking module now automatically identifies uncategorized transactions from bank feeds and matches them with existing transactions in Zoho Books.
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