We all know how busy the average firm is…serving clients, implementing new technologies, earning CPE, etc. Who really has the time to initiate and enforce dress code regulations? Yet, it seems like many firms are doing just that.
Here’s my thing: this all goes back to the fact that we are all people. Why not just talk to each other? When an employee strolls through the front door with Bermuda shorts and flip-flops, tell them it’s inappropriate and explain (briefly) your expectations on attire. Done. My even bigger issue with all the time spent on dress-code policy is that if new recruits haven’t figured out the “traditional” nature of the accounting profession, then there is seriously something wrong with both the new hire and the firm.
One quote from the recent Fashion and Finance post really got my attention: “One thing that we’re doing at our firm is offering people ‘Rea wear’ [company wear] with our logo on it. We’ve set up a shop with pre-approved items in our corporate colors that they can order…I’ve been surprised by how many people have ordered things through the store. Granted, they might not be fashionable…but they are definitely work appropriate…” (emphasis, mine).
I think offering employees universal, branded company attire is a great idea. It not only offers a uniform, professional look, but also further promotes the firm’s brand. Here’s the thing though: Why is it that the clothing isn’t “fashionable?” There are lots of premium providers out there that offer a great selection of branded clothing that employees would find desirable to wear. Our team sports exceptionally attractive quilted vests and other comfortable AND professional pieces (e.g., polo shirts). It’s pretty easy to find branded clothing that meets everyone’s taste. (See below!)
The bottom line is that firms are made up of PEOPLE, so axe the formal policy and take a few minutes to simply coach new recruits on appropriate attire. Talk it out…don’t write it out. You should only have to say it once.
Jody L. Padar, CPA, MST, is a Certified Public Accountant experienced with Complex Federal & State Income Tax Compliance for Business & Individuals. Jody is an adjunct professor at Oakton Community College, where she teaches Taxation and QuickBooks Courses. She is part of Intuit Trainer Writer Network and speaks nationally on various Technologies and Taxation. She can be reached at www.newvisioncpagroup.com.