James Ward is the Vice President of Credit for JCPenney.� His responsibilities include private label credit, third party credit, checks and gift cards. One of his priorities is increasing private label credit card adoption in the expanding mobile payments field. He has a proven track record of driving private label credit card penetration through focusing on the right value proposition for his customers.� He recently joined JCPenney in 2015 after serving as VP of Credit for Belk department stores.� During his 25 year payment history, he has held various positions at Belk, Fingerhut, Associates and Sears.� He is a graduate of University of Virginia with a major in Economics and Foreign Affairs.
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