Kathy Calta, vice president, Harte-Hanks, is a 20-year veteran of the worldwide direct and interactive services company and leads the CRM database team at the company. In this position, Calta is charged with the development and delivery of database-related customer relationship management (CRM) solutions for the consumer and business marketing clients of Harte-Hanks. She is instrumental in the building and rolling out of the company's Allink suite of data-driven CRM solutions, in particular.
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