Rob Peterson is the Managing Director, Retail Distribution and Branch Transformation Executive at MUFG Union Bank, N.A. In this capacity, he is responsible Branch Distribution and Transformation Strategies including network growth and reconfiguration, branch design and capabilities. He is a frequent speaker and recognized expert in branch transformation.Prior to joining MUFG Union Bank, Rob was instrumental in developing a highly specialized and revolutionary banking model for Countrywide Bank where he helped grow assets from $53 million to over $120 billion in 6 years, contributing $1.5 billion in pre-tax earnings in 2006 and again in 2007 to its parent company.Rob graduated from Stanford University with a BA in History and earned a MBA from Brigham Young University�s Marriott School of Management. Rob has been married for 22 years and has 15 year old triplets. When not nerding out on data, he can be found golfing, playing volleyball and sailing.
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