ADP Employer Services kicked off a promotional campaign aimed at helping educate workers on how to maximize their paychecks.
The campaign by the payroll processor focuses on encouraging employees, particularly younger workers, to evaluate the range of payroll deductions and pre-tax savings options offered by employers. ADP created the promotional campaign in partnership with the American Payroll Association for what they call National Payroll Week. They are promoting the effort with an online video "webisode" and two radio announcements.
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