Toronto (Oct. 6, 2003) -- Accounting software developer BusinessVision unveiled a dramatic new selling strategy in which users will have the option of a paying a relatively low monthly fee for use of the software, services and upgrades versus the traditional method of paying a large upfront charge to own the software.
The "BusinessVision Ala Carte" subscription-pricing model, announced at the company's Partnership 2003 conference here, will be made available as option in November.
"BusinessVision Ala Carte directly addresses one of the last remaining barriers that keeps small-to-medium sized businesses from upgrading their limited and outdated accounting software to a robust business management solution that helps turn profits," said BusinessVision president Murray Aston. "The introduction of this model is key because the other (vendors) will follow us."
Carlton Collins, president of the Atlanta-based accounting software consulting company Accounting Software Advisor, said this new pricing model "will only strengthen" what he called BusinessVision's already strong market presence.
-- Roger Russell
