[IMGCAP(1)]My father’s largest client was a luggage manufacturer with a national brand sold in specialty luggage stores, but not in department stores.
He did this because he wanted to maintain the selling price, did not want discounting and felt his customer base would be more loyal if they did not compete against the larger stores’ discounting policy. He was very successful and very profitable, but probably not as large as he could have been had he had the volume that department stores would have provided.
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