Introhive to deliver AI-powered CRM through PwC globally

Introhive, which makes customer relationship management software for enterprises, has expanded its relationship with Big Four firm PwC to deliver artificial intelligence-powered relationship intelligence to the global market. The joint business relationship, which began in the United Kingdom in December 2018, has extended to Canada and the United States, with plans to expand into other countries across Europe.

Through the partnership, Introhive provides PwC and its clients with real-time relationship intelligence and insights for better customer management.

PwC was an early adopter of Introhive across its Canadian operation and today, the global PwC deployment has grown to over 80,000 users across 90 different countries, according to the companies.

PricewaterhouseCoopers LLP's building stands in the financial district of Toronto, Ontario, Canada
PricewaterhouseCoopers LLP's building stands in the financial district of Toronto, Ontario, Canada, on Wednesday, July 18, 2012. Photographer: Brent Lewin/Bloomberg

“We’re excited to help enable digital transformation strategies for a wide range of PwC and Introhive clients,” said Jody Glidden, Introhive’s co-founder and CEO. “Across our global customer base, we’re seeing a high demand for solutions that unlock greater insights into relationships, helping increase employee productivity and revenue growth. In some cases, we have customers realizing hundreds of thousands of dollars in return on their investment within the first few months of deployment. This collaboration accelerates our reach to deliver even more digital transformations for forward-thinking organizations.”

“Introhive has been a key component to our front-office transformation strategy. The power of relationship data science was evident from our first deployment five years ago and has helped us to drive a successful global deployment of Salesforce,” stated Philip Grosch, a consulting parter at PwC, head of its Global Centre of Excellence, and one of the executives who spearheaded the partnership. “The software takes the mundane processes like data entry away from the end user and fills the system with complete customer data and relationship insights that firms like ours would not have otherwise. We’re eager to take our proven solution to market to help other organizations with their own transformation.”

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