Intuit has quietly formed a partnership with cloud financial management and accounting software provider Intacct, whereby QuickBooks users who have “outgrown” the product are being advised to consider Intacct.

Intacct referred all inquiries about the partnership to Intuit. An Intuit spokesperson stated, “It’s a test campaign. We [Intuit] are dedicated to supporting our customers, even those who ultimately outgrow our solutions. Through this test, we hope to better understand the needs of these customers.”

QuickBooks users were informed of the move via email, as well as on a QuickBooks Enterprise website on which the two companies had partnered, with a link to a best practices financial management kit designed by Intacct for those considering a move away from QuickBooks.

The web page, which was linked to at http://enterprisesuite.intuit.com/products/intacct/, was recently taken down, but boasted a banner that read, “Intacct Corporation - The Top Choice for QuickBooks Graduates - Intuit QuickBooks Enterprise Solutions.” It also explained how with Intacct, users can “potentially improve cash flow, improve productivity and simplify compliance, make timely and informed decisions, and expedite financial close and obtain a real-time global view across multiple business entities.”

The email, sent just before the New Year, contained a link to the best practices kit and read: “If your needs are stretching beyond QuickBooks, we want you to know that we have teamed with Intacct, a leading mid-market financial application company, to address your more sophisticated financial management requirements.”

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