KPMG LLP has named Phil Rohrbaugh to the newly combined position of vice chairman of industries and marketing.In the position, Rohrbaugh, 54, will be responsible for enhancing the skills and knowledge of KPMG’s professionals around key industries. Formerly managing partner for KPMG’s Philadelphia office, Rohrbaugh will also serve as a member of the U.S. firm’s management committee.

“In the current environment, understanding a client’s industry is synonymous with understanding a client’s needs,” said Rohrbaugh, in a statement. “Chief financial officers and audit committees, in particular, expect KPMG to demonstrate a deep understanding of their industry.”

Rohrbaugh joined KPMG in Philadelphia in 2002 as office managing partner, and recently assumed additional responsibilities as partner-in-charge of markets. He will be succeeded in the Philadelphia office by Jerry Maginnis, who has served as the partner-in-charge of KPMG’s audit practice in Pennsylvania since 2002.

Rohrbaugh has more than 30 years of experience in public accounting and was with Arthur Andersen for 25 years.

Separately, the Big Four firm also announced that Beatrice Sanders has joined KPMG in the newly created position of national director of faculty relations.

Sanders was most recently vice president of academic and career development for the American Institute of CPAs. In the new position, she will serve as KPMG’s chief liaison with the academic community, overseeing KPMG programs designed to provide faculty with more exposure to the current public accounting environment, as well as the development of several faculty teaching tools.

Sanders will coordinate and manage new faculty initiatives, such as KPMG’s recently launched professor-in-residence program, the KPMG Academic Partnership Program, a new student audit case study competition and several additional faculty programs the firm plans to introduce later this year.

Sanders brings more than 20 years of academic relations experience to the role.

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