Business management application provider NetSuite has rolled out a new function that will allow users to integrate the software with the Apple iPhone.The SuitePhone offers NetSuite customers the opportunity to run their company’s customer relationship management, enterprise resource planning and e-commerce business applications through the iPhone. The new capability provides native support for Safari, the iPhone and Mac browser, which allows for interface technologies such as drop-down menus, drag-and-drop, and in-line editing.

“The big thing behind it is we’re working with Apple on really being a business platform,” said Sean Rollings, senior director of product and industries marketing for NetSuite. “They’ve been known on the consumer side, but one of the biggest things they are making a lot of headway in is working with small and midsized businesses. Anywhere you go with an iPhone, you have complete access to NetSuite.”

When users log into their NetSuite accounts on their iPhones, they can manage their businesses while they are away from their offices. Using SuitePhone, back-office users can use their iPhones to remotely access financial functions such as invoicing, accounts receivable and payroll. CRM users can enter leads, file expense reports, view contacts, and even place quotes and orders. E-commerce operations can also be managed through the iPhone, and NetSuite's role-based dashboards provide a real-time business perspective.

The SuitePhone function is available now at no additional charge for existing customers using NetSuite 2007.0, and in August for new customers. For more information, visit www.netsuite.com/suitephone.

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