HOSTED CRM GAINS IN POPULARITY: Information technology researcher Aberdeen Group says that 35 percent of businesses it recently surveyed said that they already use Internet-hosted customer relationship management products, and 85 percent said that they would evaluate hosting as they enter the market for CRM solutions.
“Application hosting in the CRM market is clearly showing signs of robust growth, bucking the trend of retrenchment in the IT sector as a whole,” Boston-based Aberdeen said. “The survey data also suggests that companies are looking beyond the current slowdown to a period of more vigorous growth, and that application hosting is an important part of their growth strategies.”
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