With the scarcity of qualified and experienced staff, the importance of technology continues to grow in today's accounting firm.Firms simply must do more with fewer people, while raising production to offset increasing labor costs. In order to do so, they must either terminate less desirable clients or focus on improving their processes and technology. Perhaps your firm needs to do both?

This requires a significant change in thinking, especially in those partners who have not been involved in firm management over the past few years and tend to only think about client service. Are they really providing good client service, or simply maximizing cash flow as they burn themselves and staff members out trying to service clients that are marginally profitable?

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