When Sage Ltd. organized its customer relationship management business on a global basis last fall, it broke with one of its long-standing strategies.

Sage, the English parent of Sage Software, usually acquires accounting applications in individual countries. So it has products in France, Switzerland, Poland, Germany, Spain, and yes the United States, that rarely cross borders. The reasoning is that since accounting regulations are largely enacted on country-by-country basis marketing software that way is smart.

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