Today's tax clients expect speed, simplicity, and highly personalized advice. Accountants are increasingly juggling the push for digital modernization with the human touch that keeps clients coming back.
Abbey Naspinski, Senior Research Analyst at Accounting Today, joins Joe Wroblewski, Sales Engineer Manager at SafeSend and Whitney Kisner, Director of Operations at Papin CPA to share the latest findings from research conducted by Accounting Today and SafeSend.
Along with the importance of a digital tax filing experience that still incorporates the human touch to establish trust and client understanding, attendees will learn –
- The expectations individual and business tax filers have from their CPAs
- How these tax filers prefer to interact with and obtain documents
- Why accountants should consider an end-to-end solution to address client challenges