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Social Media Tips for Professional Service Firms, Part II

Social media strategist Adrian Dayton and BeachFleischman chief marketing officer Eric Majchrzak talk about how firms need to schedule time for their marketing efforts and how to measure the impact, in an interview with Accounting Today senior editor Danielle Lee.

Why Accountants Should Get More Involved in Marketing

Consultant Kristen Rampe discusses the reasons...
December 18, 2014
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Women in Accounting: The Push for Diversity

Patricia Cummings, the co-managing partner of...
December 17, 2014
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Intuit Reaches out to Accountants

Kim Hogan describes Intuit's recent announcements...
December 16, 2014
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Women in Accounting: Is the Leadership Tide Finally Turning?

Patricia Cummings, the co-managing partner of...
December 15, 2014
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Improving Your Accounting Firm's Marketing Efforts

Capstone Marketing president Jean Marie Caragher...
December 12, 2014
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Women in Accounting: The Dynamic Shift

Patricia Cummings, the co-managing partner of...
December 11, 2014
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