AT Think

The move to focusing primarily on being a trusted advisor has been a long time coming.

Readying for next season; AP goofs; timely look at the BBA; and other highlights from our favorite tax bloggers.

Once CPAs adapt a truly innovative mindset, their whole approach to business and client relationships change.

FASB has a project to review goodwill accounting — again. Here's an idea it might want to consider.

For ESG issues, human capital and a host of other areas, traditional accounting rules aren’t a good fit.

Researching new business prospects before picking up the phone or sending an email will help you determine whether they are a good fit for your accounting firm’s services.

Holiday notes can be reassuring to staff and clients, foster transparency, and express and share hope and optimism.

The top firms are getting larger, stronger and better by gobbling up small and midsized firms, making it tougher to compete for talent and clients.

Accounting firms should bear these in mind as they think about bringing staff back in.

It’s time to be intentional about building a modern digital ecosystem.