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These five trends will influence accounting marketing in 2026 and distinguish firms that grow organically from those that fall behind.
January 15
Grassi -
The number of organizations that have deployed AI agents grew twofold in the past year, sparking changes in hiring patterns and market dynamics.
January 15 -
The Top 25 Firm based in New York has merged in a digital marketing and growth advisory firm based in Metairie, Louisiana.
January 15 -
The merger will grow the Top 50 firm's footprint in the Atlanta metropolitan area.
January 15 -
A proposed tax on billionaires in California has led to fear among investors and shows the difficulty of doing business in the state.
January 15 -
The House Ways and Means Committee voted unanimously to approve a bipartisan bill to accelerate processing of tax returns through use of scanning technology.
January 14 -
The Internal Revenue Service Advisory Council issued its annual report after a turbulent year at the agency, criticizing the repeated funding and staffing cuts.
January 14 -
As tax professionals, we need to figure out which version of reality is going to show up on tax season opening day.
January 14
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The Top 25 Firm made an investment in Crowe Advisory Services India, a member of its global network.
January 14 -
While AI has increased gross productivity, net gains have been eroded by the time and effort needed to review and correct AI outputs.
January 14







