ADP teams with CountingWorks Pro on marketing library for accountants and tax pros

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ADP has partnered with CountingWorks Pro to offer tax and accounting professionals access to a library of customizable client marketing materials.

CountingWorks Pro, a marketing and growth system for accounting and tax professionals, has selected a set of ADP-approved marketing assets to help tax and accounting professionals attract more business and convert more clients to their HR and payroll offerings. It provides a marketing dashboard that accountants can use to promote their practice and create customized marketing videos, brochures and blog content to share across social media, website, newsletters and more.

Accountants have to be enrolled in either ADP’s Revenue Share Incentive Program or RUN Powered by ADP Payroll for Partners (RUN Wholesale) Program to receive access to the library of customizable ADP-approved marketing collateral and videos, available in PDF or Word formats. Subscribers also receive a 30-day preview of the CountingWorks PRO Profit Level Marketing Suite and customized profiles on the TaxBuzz and CountingWorks marketplace sites.

For more information, visit The two companies are also hosting a CPE webcast Wednesday at noon ET, "How to Market Your Tax & Accounting Practice in the Digital Age," presented by CountingWorks CEO Lee Reams II. Registration for the webcast is available here.

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Digital marketing Payroll Payroll services Accounting firm services ADP