The American Institute of CPAs has won a 2005 Clarion Award from the Association for Women in Communications for its national "360 Degrees of Financial Literacy" program.
The Clarion Award recognizes excellence across all communications disciplines, including advertising and marketing, publications, collateral materials, public relations, and multi-media. The AICPA campaign won in the public affairs category.
The Clarion is the fourth award the financial literacy program has won since being launched in May 2004. According to the AICPA, the program, which is supported by state CPA societies, has reached 150 million people. The centerpiece of the campaign is a consumer Web site, www.360financialliteracy.org, which contains hundreds of articles, tools and frequently asked questions on a number of financial topics.
"The recognition our program has received tells us that the CPA profession was right in identifying the need for financial literacy education in this country," said the chair of the National CPA Financial Literacy Commission, Carl George, in a statement.
The AICPA will receive the award at the annual AWC professional conference in October.
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