BizActions has introduced a Campaign Library aimed at helping accounting firms and other professional services firms with their marketing campaigns.
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The company, which specializes in providing e-mail newsletters for CPA and payroll service firms to send out to clients, said the new library would help its customers and partners with their internal marketing efforts. Several campaigns spanning a number of topics are available in the library and can be downloaded. Among the topics are tax planning services, accounting marketing and estate planning.
Firms can set up targeted marketing campaigns on particular topics to prospects and clients, and establish the frequency of the e-mail delivery.
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