[IMGCAP(1)]Attracting new clients or selling new or additional services to existing clients, for the most part, is a learned skill.

Some people do have natural “salesman-like” personal characteristics that draw-in potential clients with seemingly little effort. But for most of us accountants and lawyers, business development, marketing, selling or whatever term you chose, can be a struggle that is often frustrating and disheartening.

Register or login for access to this item and much more

All Accounting Today content is archived after seven days.

Community members receive:
  • All recent and archived articles
  • Conference offers and updates
  • A full menu of enewsletter options
  • Web seminars, white papers, ebooks

Don't have an account? Register for Free Unlimited Access