CPAs become creative when pushed to solve problems without their traditional resources, and their primary resource has been an abundant supply of affordable labor. That has changed, and firms must look at ways to do more with less, while maintaining or increasing profitability.

An initial reaction is that, "We are going to have to work harder and raise rates." That is, at best, a short-term solution to a long-term problem. Doesn't it make more sense to re-commit to technology and increase leverage and margins?

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