[IMGCAP(1)]From my observation there appears to be a major vision problem with CPA firms: no formal strategic plan for growth other than mergers and acquisitions.

Considering that any strategic plan must identify the firm’s “driving force” for its services and markets before its executive committee can logically determine where it should be going, what they normally all want is “growth,” and most firms believe growth is their driving force. But is it really?

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