Looking to expand its geographic reach, accounting firm Wiss & Co. LLP has formally merged with The Distinctive Group in an agreement effective Aug. 1.

Wiss, which has a staff of 70 and nearly 20 partners, will combine its existing Red Bank, N.J., location into Distinctive's Iselin, N.J., space as a result of the merger. Distinctive founder Steve Mizrach will join Wiss as partner-in-charge of the Iselin office. Since Mizrach founded the firm more than 20 years ago, Distinctive has grown to a total of 10 staff and $1 million in annual revenues.

In a statement, Wiss & Co.'s managing partner, Jeff Campo, said that the acquisition would add talent from an organization that has a strong presence in Central New Jersey and New York City. According to Campo, "Combining our existing Red Bank office into The Distinctive Group's location provides Wiss with the geographic presence to increase its market share in key New Jersey counties such as Union, Middlesex, Mercer and Monmouth."

The Distinctive Group represents clients in the technology, real estate, health care, wholesale distribution and entertainment sectors, among other practice areas.

In connection with the merger, Wiss will also maintain The Distinctive Group's New York location. Campo said that the New York office is viewed as a crucial element for future expansion in the city for traditional accounting, auditing and tax services, as well as in key niches such as litigation support, merger and acquisition services, and corporate recovery.

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