Dallas-based financial advisor Derrick Kinney grew so successful with the marketing plan he'd developed that he formed a consulting firm just to teach other advisors about it. Master the Media to Attract Your Ideal Clients offers financial professionals a "personal marketing system" that will turn them into recognized experts in their market, thus attracting more profitable clients. Kinney claims to have doubled his business in the course of a year using his strategies.
John Wiley & Sons
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