Microsoft announced the release of Dynamics AX 2012 for Retail, its enterprise resource planning product designed to provide midsized and enterprise-level retailers with an offering that includes cross-channel capabilities, social and mobile commerce, point of sale, and enhancements for merchandising.

Key features in Microsoft Dynamics AX 2012 for Retail include multichannel capabilities to enable customers to buy, pick up, return or replace items on their terms; support for social and mobile commerce; the ability for orders to be created and managed at the point of sale; role centers and dashboards that deliver a succinct set of information relevant to each individual user; and unlimited categories and hierarchies for assortment and replenishment.

“Today’s retail paradigm puts increased pressure on retailers to build lasting customer loyalty by keeping up with fast-moving trends and exceeding shopper expectations,” said Michael Griffiths, global product director of retail at Microsoft Business Solutions. “Microsoft is all in when it comes to retail—from our stores and consumer devices to the customers already running Microsoft Dynamics AX for Retail in more than 30 countries. We are taking that investment to the next level with Microsoft Dynamics AX 2012 for Retail.”

Microsoft Dynamics AX 2012 for Retail will be available in more than 25 countries starting Feb. 1, 2012.

For more information, visit www.microsoft.com/en-us/dynamics/erp-ax-retail.aspx.

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