San Francisco (Oct. 24, 2002) -- Continuing a strategy to expand its BusinessVision accounting and business management software solution into the U.S market, vendor Softline Software has recruited a channel director from Autodesk, Inc., a $1 billion -a-year developer of software used for design work.

Michael DeBarros, an executive in the management of San Francisco-based Autodesk's 250-member sales channel, has become sales and marketing vice president of Softline's Business Vision group. Business Vision, designed for use by companies with $2 million to $50 million in annual revenue, is being expanded into the U.S. market from Canada, where it one of the middle market's leading mid-range business solutions, with some 40,000 end user companies.

DeBarros' new responsibilities include expanding a Business Vision sales channel that now numbers 100. One of his primary reseller targets is accounting firms with clients that have revenues in the $2 million-$50 million range.

DeBarros, who reports to Softline Software chief executive Murray Aston, will be dedicated exclusively to BusinessVision. That product's marketing and channel development had been handled by Softline executive David Dierke, who will now dedicate more of his time to Softline's other key U.S. software company, Accountmate.

Dierke also worked for Autodesk earlier in his career.

-- John Covaleski

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