XCM, which makes workflow and productivity software for accountants, has named Ray Barlow its new senior vice president of Xpitax Outsourcing, its client accounting and tax outsourcing service. The appointment was made in time for the company’s rebranding from XCM Solutions to XCM, complete with a new logo.

Barlow is a 23-year veteran of the accounting technology industry. Most recently, he was vice president of accountant solutions, North America, for Sage where he focused on the growth of cloud accounting applications for small to medium businesses.

Prior to Sage, Barlow led strategic sales for the QuickBooks Online product line at Intuit. He was also VP of sales at CCH, a Wolters Kluwer business for ten years, and VP of sales at RIA/Thomson, where he led teams selling software and research.

Barlow holds a bachelor of science in business administration from the University of Rhode Island.

“We’re elated to have a professional of Ray’s caliber join our leadership team, as we’re confident that he will bring a strong expertise and knowledge in growing our services” said XCM chief operating officer Mike Sabbatis in a statement. “He has a strong background across an array of accounting and corporate product lines, including client accounting services, tax software, and workflow solutions designed for both public and corporate accounting professionals. His experience and expertise bring a rich level of understanding to XCM that will be critical as we grow our client accounting services business.”

“I am thrilled and energized to be here,” stated Barlow. “XCM has pioneered new innovations that have had a profound impact on the profession over the last 15 years, and is now poised to realize strong demand for the solutions they have created. I’m honored to be a part of the team, and look forward to my role in helping to transform the way the profession works.”

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