Sales and Marketing

The risk for your firm of not being involved is too high

Tips to help professionals stand out (in a good way)

One time I received a call with a referral from another professional that was an adversary in a contentious deal on which I represented a client. I thanked him but expressed surprise since we seemed to always be at each other’s throats.

Is your firm experiencing double-digit organic growth year after year? If so, you have achieved something that almost every firm in the country would love to emulate. If you answered no, you might be underachieving—and the most important question is why.

Last year marked the third consecutive year of increases in CPA firm revenue since the recession, with firms posting a 6.7 percent revenue increase, up from 5.4 percent in the previous year, according to the latest results from the Rosenberg Survey.

Networking is one of the simplest tools you can use to maximize your accounting firm’s business opportunities and increase your connections with potential clients.

Mark Vorsatz, CEO of the recently renamed Andersen Tax, wants to clear up some of the misconceptions about the namesake for his firm, Arthur Andersen, and why he decided to change the name from WTAS.

It is a constant battle: CPA vs. marketer, CPAs vs. development of a “sphere of influence,” CPAs vs. the “30-second elevator pitch,” CPAs vs. networking events. And the ultimate three-way battle of CPA vs. billable hour vs. business development.

Accounting Today has announced the 2014 Best Accounting Firms to Work For.

A San Francisco tax firm founded by a group of former Arthur Andersen partners has taken the questionable step this week of renaming its firm from WTAS to Andersen Tax.