AT Think

What can you do to be distinct, and do it better than any of the major firms who pay millions for branding and wallet share from your clients?

Every staff member of every firm is a free agent. We do not realize it, but they do.

Employees and clients don’t leave your firm based upon the brand. They leave because of relationships.

Tax season is behind us, and it’s a great time to ask clients for feedback about what you could be doing better.

A financial certification provides external validation of eligibility and competence.

No matter which way fintech companies go, the tax world will be more value-driven, transparent and accessible.

Tips and considerations for accountants abound after tax season.

What if Jeff Bezos chose the accounting profession instead of starting that little online bookstore so many years ago?

Math error not in your favor; TIN matching; worst-written notices; and other highlights from our favorite tax bloggers.

New rules make the accounting easier, but traps remain for awards that are not carefully structured. Don’t procrastinate.