AT Think

A new book, “Bull's Eye! The Ultimate How-to Marketing and Sales Guide for CPAs,” has just been published by the Association for Accounting Marketing and the American Institute of CPAs’ Private Companies Prctice Section.

It was another power lunch here in Washington, D.C., on Wednesday at the Association for Accounting Marketing Summit as a panel of business development, marketing and sales discussed tangible ways that marketers could add greater value to their firms.

WebCPA’s Debits & Credits blog has been listed as one of the "Top 100 Accounting Advice Blogs” on the Online Accounting Degree website.

IMGCAP(1)] Minneapolis-based Froehling Anderson was recognized with the Gold Wellness by Design Worksite Award, the highest honor granted by Hennepin County.

It’s hard to keep a crowd hungry for networking focused on listening during a lunch panel, but Tuesday’s session at the Association for Accounting Marketing Summit fed marketers some useful perspectives, trends and predictions about the accounting profession.

An invitation-only group of more than 100 multigenerational leaders recently met at the Crowne Plaza in Independence to identify priorities to help the region become more of a talent magnet and jumpstart its economy.

Will they or won’t they? That’s the question as the Supreme Court nears the end of its term this month, and court watchers eagerly await a ruling in a case challenging the constitutionality of the Public Company Accounting Oversight Board.

What’s the COAP program you ask? It’s the Career Opportunities in the Accounting Profession program sponsored by the New York State Society of Certified Public Accountants and its Foundation for Accounting Education (FAE). It’s not new – the program, which was developed to expose promising minority high school students to accounting and business careers, has been in effect since 1987.

The Center for Audit Quality’s Research Advisory Board has picked three scholarly auditing-related research projects to fund this year.

Every young professional needs to understand the power of networking. As many young professionals look to build their network and their networking skills many have joined, or will join, on-line professional social networks such as Spoke or LinkedIn. However, putting up a profile and picture is not enough. Building a professional profile, one that is powerful and gets you noticed, takes some effort.