Accounting Today has finalized the agenda for its upcoming Growth & Profitability Summit.

The conference, scheduled to take place November 17-18 at the Wynn in Las Vegas, will cover five major areas: tax, technology, practice management, financial planning, and mergers and acquisitions. Keynote speakers include Maryland Association of CPAs CEO and executive director Tom Hood, and AICPA director of specialized communities Mark Koziel.

Below are just a few of the topics covered across the five event tracks:

Tax Track

•    Managing the Tax Season Beast
•    Leaving No Stone Unturned:  Adding Value to Your Tax Practice by Assisting Clients with Tax Incentives They Should be Taking Advantage of But May not be.
•    Doing the Right Thing In the Right Way for the Right Reason
•    Tax Incentives for Green Building Construction
•    S-Corporation$
•    Crossing Borders in Your Practice of Accounting & the International Client
•    Potential Revenue Streams in Sales Tax

Technology Track

•    Panel Discussion:  You Don’t have to Become Inspector Gadget to Take Advantage of New Tools
•    What Are Portals and Why You Need Them
•    Technology Trends for 2010 and Beyond
•    Why Cloud Computing Won’t Do You Any Good (Unless You Change Your Thinking
•    Ethical and Profitable Accounting in a Wireless World
•    Creating the Tech-Savvy Firm to Attract New Clients
•    Setting Price at a Professional Firm

Practice Management Track

•    The Intersection of Business Development & Social Media
•    Are You Selling Services or Passion?
•    12 Ways to Provide Better Service to Clients, Make More Money and Have More Fun
•    You Have Your Dad’s Firm, Now What?
•    The Client Vulnerability Matrix - Where Do Your Clients Fall?
•    Grow Your Practice with Payroll Services
•    Managing Difficult Conversations Successfully

Financial Planning Track

•    How Financial Planning Can Differentiate You in Your Practice Through Financial Services
•    Adding Financial Services to Your Practice:  The Agony and the Ecstasy...Real World Experiences
•    Avoiding Common Pitfalls- What NOT to do.
•    Financial Planning Services to Increase Profits
•    CPA’s That Left the Financial Advice Business But Want Back In and Why
•    Be a True Wealth Manager, Not Just an Investment Consultant
•    Regulatory Reform- What it Means to Your Practice

Mergers & Acquisitions Track

•    Panel Discussion: Putting Q&A Before M&A
•    How to Value Accounting Firms in today’s economy?
•    Succession Planning

View the detailed agenda here.

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