Intuit plans to bring a campaign to New York to encourage more people to open their own small businesses.

The accounting and tax software vendor claims that 64 percent of New York residents "dream of one day owning their own business." The company has launched a nationwide campaign, Just Start, at www.iwilljuststart.com, to encourage more small businesses to open (and buy its QuickBooks software). The campaign comes to New York's Grand Central Terminal on Nov. 8 and 9 and will feature syndicated columnist Rhonda Abrams.

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