This is a tale of two retailers, a cautionary tale of good customer service--and the other kind.

Normally, paraphrasing Dickens' "Tale of Two Cities" is as unimaginative as writing parodies of a "Night Before Christmas and "Casey at the Bat." But here it fits in a quick lesson in how one store failed to sell a multi-function printer, while its competitor, less than a mile a way, got the deal. This lesson can be applied to any business that sells goods and services to the public, especially because the stores were selling exactly the same product.

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