A new study by tax prep software provider Drake Software reveals that tax preparers have taken to certain avenues of social media such as Facebook and LinkedIn, but that most still have these communication and network tools on the to-do list.
The study, “Social Media and the Tax Professional,” by Drake senior vice president James Stork, surveyed 1,230 tax professionals in the Drake community. “In the long run, will you have a choice [but to accept and use social media]?” Stork writes. “For large business-to-consumer companies it is almost a requirement; however, small businesses have just as much to gain and are gradually becoming enthusiasts.”
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