Zoho, which makes a cloud-based platform for operating a business, has introduced Zoho Finance Plus. The offering is an integrated suite of applications, including accounting software, designed to help businesses manage and automate their finance and back-office operations.

The suite includes Zoho Books, a double-entry accounting software for business finance. Business operators can also opt to use Zoho Invoice, an app purely for invoicing. Zoho Expense is an expense management app that allows users to track and automatically accounting for corporate expenses. Zoho Inventory, a multi-channel order management system, is included as well. Finally, Zoho Subscriptions allows users to manage online recurring billing for subscription-based businesses, which is a function growing in demand recently.

In addition to managing subscription customers, the Subscriptions app is designed to measure growth metrics for a company.

“CPAs and accounting firms are looking to provide more services,” Zoho president Raj Sabhlok told Accounting Today. “Xero, QuickBooks and so on are automating the traditional accounting function, but accountants are looking to expand their services by helping their clients expand their suite. CPAs we see are very interested in Zoho CRM and how that integrates with financial applications. They see offering it to their clients as an expansion of their business.

“A few short years ago, if you had an integrated suite like this, it would be through SAP or Oracle, and you would be paying a lot of money,” he added. “It wasn’t accessible to SMBs. We’re taking finance and accounting apps and making it a utility so any sized business can use these apps every day for the financial health of their organizations.”

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