QuickBooks

Ashton Kutcher, Gwyneth Paltrow, Oprah: powerhouses in their fields, but they don't bring much value to an accountant audience.

Two firms share their experiences with offering CAS to their clients.

Teased at this year’s QuickBooks Connect conference in San Jose, Intuit has now released new artificial intelligence-enabled tools for QuickBooks Online Advanced, Intuit’s offering for more complex and growing small and mid-sized businesses.

QuickBooks Connect 2019 didn’t arrive with any big product releases or company news. Instead, Intuit discussed injecting artificial intelligence into its existing products, and adding capabilities to the QuickBooks suite.

His final role was as senior vice president and head of customer success for the small business and self-employed group; his first was as marketing manager for ProSeries.

The bookkeeping-on-demand service is proving popular with accountants, and creating new opportunities for Intuit.

Intuit wants ProAdvisors to know it is serious about automation — not just embedding it into its QuickBooks platforms, but also getting accountants to use the capabilities to their fullest potential.

The web-based event will feature a virtual ‘exhibit floor’ that attendees can explore.

The Top 100 Firm has combined with an outsourced accounting firm also based in Atlanta.

Accounting software mainstays are reshaping to mimic ERP — and ERP providers are reshaping to target the same market.