It’s not what you do – it’s what your clients need

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Accountants know what they can do, but they don’t always know what their clients really need – while clients don’t always know what they need, and usually don’t know what their accountants can do. Thought leader and Countess of Communication Geni Whitehouse talks about bridging that gap – and using it as a springboard to deeper relationships and more satisfied clients.

Accounting firm services Client strategies Client acquisition Client retention Client relations Client communications