Practice Management

Voices Employer branding strategy best practices for CPA firms

Lee Frederiksen
Managing Partner Hinge

Professional services companies such as CPA firms are unique animals when it comes to marketing.

Digital marketing June 23

Digital marketing June 23
Firms on the move: AAFCPAs pledges Day of Service to local farm

RSM awards $250K grant to the University of Massachusetts Amherst; NJSCPA honors 27 with Diversity & Inclusion awards; and more news from CPA offices across the country.

Practice management June 23

Practice management June 23
Report Changing revenue recognition landscape

Read this report to gain an understanding of how your organization will be impacted by the upcoming revenue recognition standards.

Revenue and expenses May 11

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Revenue and expenses May 11
Voices Accountants want substantially more advisory revenue

Mary Ellen Biery
Research specialist Sageworks

Everywhere these days, news headlines scream that automation stands to eliminate many of the traditional jobs in the U.S.

Consulting June 22

Consulting June 22
Expense management software vendors combine to challenge Concur

Four expense management software vendors—Certify, Nexonia, ExpenseWatch and Tallie—are merging into one company, after an investment firm, K1 Investment Management, said it is investing $125 million in an effort to challenge SAP’s Concur for dominance of the market.

Expense management software Michael Cohn June 22

Expense management software Michael Cohn June 22
Voices 5 tips for accounting firms looking to leverage social media

Becca Fieler
Marketing manager, Checkpoint Marketing for Firms Thomson Reuters Tax & Accounting Business

In today’s digitally driven world, properly utilizing social media is necessary for companies who want to remain relevant and competitive—and that includes accounting firms.

Social media June 20

Social media June 20
Voices Art of Accounting: Getting started—how to determine what to charge

Edward Mendlowitz
Partner WithumSmith+Brown, PC, CPAs

Almost every job has a value to the client. Try to uncover this and price the job, considering that value.

Fee-based June 19

Fee-based June 19
Video Boosting income per partner

Firms are taking a multi-pronged approach to growth, according to Charles Hylan of the Growth Partnership.

Practice management June 19

Practice management June 19
Voices Partner performance management and compensation plans vs. strategy

Dom Esposito
CEO Esposito CEO2CEO, LLC

If a CPA firm has a partner performance management and compensation plan (and many don’t), rarely is it used as a means of driving strategy and running the firm.

Partner compensation June 16

Partner compensation June 16
Firms on the move: Armanino hosts record-setting Great Give day

AAM awards several practices for marketing excellence; McDermott & Miller changes name; and more news from CPA offices across the country.

Practice management June 16

Practice management June 16

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