Sales and Marketing

Thought leadership requires an investment of time, resources, and the right professionals

Anchin, Block & Anchin knows a thing or two about good eats. The New York-based Top 100 Firm always had a hand in the food and beverage industry, but it really started to stir things up when it decided to cater to the niche sector.

A roundup of practice management-related news

10 easy ways to get more clients

Gale Crosley has five questions you should ask before a firm merger

Accounting firm management consultant Jay Nisberg explains how CPA firms can survive and progress to the next level of growth, in an interview with managing editor Tamika Cody, during Accounting Today's Growth & Profitability Summit in Orlando.

At this point, most companies and even accounting firms have a profile on some sort of review site like Yelp, CitySearch or Google Local.

This month, software vendor partner veteran Terry Petrzelka looks at where smaller consulting firms fit into a rapidly changing publisher/partner world, where their future lays, as well as how firms of all sizes may better use social media.

Accounting firm technology “pioneers” can generate higher profits and revenue, according to a new study by CCH.

Finagraph CEO James Walter discusses how the improved customer satisfaction from new forms of customer-facing technology positions an accountant as a trusted advisor and can significantly increase client engagement and revenue.