Sales and Marketing

You are a partner at a midsized audit services firm. As you speak with your current clients and prospects to project your bookings over the next two quarters, you realize that you will need to recruit additional consultants to deliver the projected business.

During his closing keynote at the Winning Is Everything conference Friday in Las Vegas, TaylorMade-adidas Golf CEO Mark King told a story from 18 months ago to illustrate the corporate philosophy that transformed the golf equipment manufacturer from a “not really good company” into the industry leader in the span of a decade.

Payroll provider Paychex is offering a free federal and state tax practice sheet that accountants can pass along as a tax season gift to their clients, branded with the CPA practice’s own name.

The ability to recognize and address lifecycle issues such as succession and compensation, as well as seize opportunities like mergers, are critical for helping spearhead current and future growth, according to a trio of major firm CEOs.

Former All-American and NFL pro quarterback Tom Flick repeated one number in his keynote address to kick off the Winning Is Everything practice management conference in Las Vegas on Thursday: the number 10.

IMGCAP(1)]The question may not be as deep as “Which came first, the chicken or the egg?”, but “Why did we celebrate when the clock struck 12 on New Year’s Eve?”

This issue of Generational Viewpoints features two individuals from Kennedy and Coe llC (www.kcoe.com), a Salina, Kan.-based top 100 firm with over 200 professionals. Generation X member Jeff Wald, born in 1972, and Baby Boomer chief executive Kurt Siemers, born in 1948, shared their responses to the following question:

When Elizabeth Taylor died last year, she left a legacy of iconic movie performances, philanthropy, and lots and lots of diamonds. It was among these incredible baubles at Christie's auction house, where they have since been sold for astronomical sums, that members of global women's network 85 Broads convened to ask the popular question: Where are all the women?

IMGCAP(1)]Recently one night I was struggling feverishly with my 7th grader’s science assignment on paleobotany.

The International Federation of Accountants’ Small and Medium Practices Committee has released a new edition of its Guide to Practice Management for Small- and Medium-Sized Practices, with guidance on new topics, including cloud computing.